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Press Contact:
Josh Davis, Performance Specialist
AWE Tuning

Horsham, Pennsylvania
October 28, 2016


AWE Tuning announced the recruitment of their new “team member” -- an ABB IRB 1600,

a 250kg robot with a 6kg payload.

“At AWE Tuning, our mission is to unlock performance, and the IRB 1600 has already begun to be a critical part of our efficiency and quality mandates toward this vision,” stated Jason Hertz, AWE Tuning’s Production Manager.

“Our engineering team has done a tremendous job bringing the IRB 1600 online.”

AWE Tuning has conducted time studies using the IRB 1600 and has already begun realizing significant efficiency gains and quality improvements.

"Taking a 8 minute milling process that can now run in 6.6 seconds with the IRB 1600 is truly amazing," Hertz went on to say.

“We are pleased that AWE Tuning chose ABB Robotics to help achieve such significant production improvements. We know that AWE Tuning is proud to manufacture their exhaust systems in America, and we enthusiastically support that effort,” added John Bubnikovich, Vice President, Sales and Marketing, ABB Robotics North America.

Below is a brief summary of the IRB 1600’s unique benefits within the AWE Tuning organization.

Why ABB?

  • ABB is the authority in automation technology
  • ABB has the most advanced control software out of all major robotic competitors
  • The IRB 1600’s path and motion control, and accuracy -- which is critical for cutting -- is the best in the industry. All robots can go point-to-point accurately, but ABB’s can travel between those points better than any other brand of robot
  • A gearbox for each axis instead of belts and/or harmonic drives allows for very high acceleration rate and velocity

ABB within AWE:

  • The IRB 1600’s cell is designed to cut complex 3D shapes on mandrel-bent stainless steel tubing as well as flat sheet/plate metal (more engineering freedom for innovative designs)
  • The freedom of a 6-axis plasma cutter allows the aforementioned material to be cut to AWE Tuning’s exact specifications (more accuracy)
  • The specialized Hypertherm system and accompanying torch that ABBi wields, the cut quality is approaching that of a laser (better repeatability)
  • AWE Tuning can prototype and iterate faster than ever before

“Needless to say, this is just another leap forward in AWE Tuning’s commitment to quality, speed and customer satisfaction,” Hertz concluded.

About ABB Robotics

ABB is a world leading manufacturer of industrial robots and robot systems - operating in 53 countries, in over 100 locations around the world. In addition to robots ABB manufactures and supplies robot software, peripheral equipment, process equipment, modular manufacturing cells and services for tasks such as Welding, Material Handling, Small Parts Assembly, Painting & Finishing, Picking, Packing, Palletizing and Machine Tending. Key markets include automotive, plastics, metal fabrication, foundry, solar, consumer electronics, wood, machine tools, pharmaceutical and food and beverage industries. A strong solutions focus helps manufacturers improve productivity, product quality and worker safety.

About AWE Tuning

AWE Tuning is the authority in performance engineering for enthusiast automobiles. From award winning handcrafted performance exhausts to track-tested carbon fiber intakes and performance intercoolers, AWE Tuning innovates, designs, retails and distributes AWE Tuning brand performance products globally through its preferred network of dealers, online and from its state-of-the-art headquarters outside of Philadelphia, Pennsylvania. Since 1991, AWE Tuning's elite team of researchers, engineers, innovators and drivers have track-tested and introduced premium performance upgrades for some of the finest automobiles in the world.


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