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Press Contact:
Jesse Kramer, Vice President of Marketing
AWE Tuning

AWE Tuning Sponsors ‘Beat the HEAT’ Program; Anti Substance Abuse Education for Young Drivers

Willow Grove, PA
February 18, 2014

AWE Tuning is proud to announce their sponsorship of “Beat the HEAT”, a program aimed at educating young drivers on the dangers of street racing, distracted driving and substance abuse while offering the opportunity to race their vehicles in a safe, controlled environment.

"The 'Beat the HEAT' program is not only a force for good in the community, it also offers a safe way for AWE Tuning clients to experience their vehicle’s performance,” Vice President of Marketing Jesse Kramer stated.

AWE Tuning’s sponsorship of “Beat the HEAT” helps the program function without the use of tax dollars. AWE Tuning products will be used on Deputy Rich Younker’s Volkswagen GLI, which has been highly modified for drag racing usage.

“AWE Tuning coming on board is a testament to the strength of Beat the HEAT’s message, and AWE Tuning’s commitment to enjoying performance driving in a safe environment,” Gwinnett County Deputy and Beat the HEAT driver Rich Younker said.

More information about the Beat the HEAT program and instructions on how to get involved can be found on the Gwinnett County Beat the HEAT website.

About AWE Tuning

AWE Tuning is the authority in Performance engineering for German automobiles. From award winning hand-crafted Performance exhausts to track tested big turbo kits to vetted Performance products including G.I.A.C., Bilstein, H&R, Brembo and more, AWE Tuning innovates, designs, retails and distributes choice performance products globally through its preferred network of dealers, online and from its headquarters outside of Philadelphia, Pennsylvania. Since 1991, AWE Tuning's elite team of researchers, engineers, innovators and drivers have track-tested and introduced premium performance upgrades for some of the finest automobiles in the world.

About Gwinnett County Beat the HEAT

Beat the HEAT, Inc. is a national non-profit organization comprised of Police Officers and Firefighters who conduct educational programs using marked emergency vehicle drag cars to gain the interest of the public. HEAT Members develop programs and activities to serve their individual communities using the Goals of Beat the HEAT, Inc. as a guide.


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