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Press Contact:
Jesse Kramer, Vice President of Marketing
AWE Tuning

AWE Tuning Introduces ColdFront™ Coolant Pump for B8 and B8.5 Audis.

Willow Grove, PA
April 17, 2013

AWE Tuning introduced its ColdFront™ Coolant Pump for the B8 and B8.5 3.0T S4 and S5 today.

AWE Tuning ® ColdFront™ products are designed and conceptualized in-house at AWE Tuning to minimize heat soak during aggressive driving and high temperature operation of 3.0T powertrains found in B8 and B8.5 chassis Audi models.

The ColdFront™ Coolant Pump is a new addition to the AWE Tuning ® ColdFront™ family of products. Manufactured by Meziere Enterprises, a company with nearly three decades of experience in the high-performance cooling system market, the ColdFront™ Coolant Pump replaces the stock heat exchanger coolant pump and provides an increased flow rate in excess of 100% greater than the factory pump it replaces.

“We found that by adding the ColdFront™ Coolant Pump to the existing ColdFront™ Heat Exchanger and ColdFront™ Reservoir already installed on our B8.5 S5,” Vice President of Marketing Jesse Kramer stated “we were able to stabilize IATs and keep wheel horsepower figures solid, even after 8 back-to-back blasts on our dyno.”

AWE Tuning ® ColdFront™ Coolant Pump Highlights:

• 100% increased flow rate over stock results in decreased in intake air temperatures
• Direct bolt-in replacement for OEM Heat Exchanger Coolant Pump
• ColdFront™ Coolant Pump helps keep IATs in check during repeated full-throttle runs
• Available as a standalone product, or can be purchased in select ColdFront™ Packages
• One Year Limited Warranty

Additionally, AWE Tuning has updated its available packages, pricing and options for the ColdFront™ family of products as follows:

Full Package: Featuring the AWE Tuning ® ColdFront™ Heat Exchanger, ColdFront™ Coolant Pump, and ColdFront™ Reservoir
Package – now at a lower price: The ColdFront™ Heat Exchanger and ColdFront™ Reservoir
• The ColdFront™ Heat Exchanger alone
• The ColdFront™ Reservoir alone
• The ColdFront™ Coolant Pump alone
• The add-on ColdFront™ Protection Screen

Important note: While the ColdFront™ Coolant Pump may be used in conjunction with the stock heat exchanger, it cannot be used without the ColdFront™ Reservoir.

More information, performance specifications and pricing can be found on AWE Tuning’s website in the AWE Tuning ® ColdFront™ section, or by calling AWE Tuning directly, at 888.565.2257. The ColdFront™ Coolant Pump will be sold online in the AWE Tuning ® ColdFront™ family of products or through one of AWE Tuning’s global network of choice retailers around the globe.

About AWE Tuning

AWE Tuning is the authority in Performance engineering for German automobiles. From award winning hand-crafted Performance exhausts to track tested big turbo kits to vetted Performance products including G.I.A.C., Bilstein, H&R, Brembo and more, AWE Tuning innovates, designs, retails and distributes choice performance products globally through its preferred network of dealers, online and from its headquarters outside of Philadelphia, Pennsylvania. Since 1991, AWE Tuning's elite team of researchers, engineers, innovators and drivers have track-tested and introduced premium performance upgrades for some of the finest automobiles in the world.

About Meziere Enterprises

Meziere Enterprises is a family owned and operated company focused on success through value. For 27 years their goal has been to provide their customers with the very best products they can produce. That starts with designs aimed at solving problems common to the performance vehicles and their demanding parameters. It is executed by their wide array of machining and manufacturing capabilities and attention to detail. It is supported by outstanding tech and customer service. They try to do “just a little more” than their customers expect and make their customers glad that they have chosen their products.


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